Make a Great First Impression
Within seconds people will decide if they will stay or go to a different website, the competitors, so 1st impression is everything!
- Is your site unclutter and professional?
- Mobile responsive? Will it look and perform great in laptop, tablet and mobile devices
- Speed of loading
Who is Your Client?
For example, a Health and Wellness Coach, who are your clients?
- Busy executives that want a healthy lifestyle and balance?
- Busy mom’s looking for health and balance?
- Older clients looking to alleviate pain and be healthy?
List of Pain Points
Need to identify the pain points. What are your clients struggles?
For example, as a health coach, your clients pain points might be:
- Pain and inflammation
- Energy and endurance
- Weight issues
- Health issues
Benefits/Results
How can working with you solve those specific pain points?
What are the specific benefits of working with you?
Continuing with the health coach example:
- More energy and endurance
- More peace and balance
- Pain-free or less pain
- More focus
- Healthy weight
What’s Unique about Your Business
Tell your ideal customer what is unique about you and your methods that sets you apart.
Build Trust
Build credibility- Show them visually through photos, testimonials, videos, visual stories, etc.
Clear Call to Action
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